FundRaiser Blog

The FundRaiser Software Blog is an excellent resource for nonprofit organizations looking to learn more about fundraising, donor management, membership management, and much more.

Nine basic truths of fund-raising

  • Font size: Larger Smaller
  • Subscribe to this entry
  • Print
Nine basic truths of fund-raising

 

The nine basic truths of fund-raising listed below are taken from the introduction to my book It’s a Great Day to Fund-Raise, and they are the foundation of my successful career as a development officer for and consultant to nonprofit organizations.

  1. Organizations are not entitled to support; they must earn it.
  2. Successful fund-raising is not magic; it is simply hard work on the part of people who are thoroughly prepared.
  3. Fund-raising is not raising money; it is raising friends.
  4. You do not raise money by begging for it; you raise it by selling people on your organization.
  5. People do not just reach for their checkbooks and give money to an organization; they have to be asked to give.
  6. You do not wait for the “right” moment to ask; you ask now.
  7. Successful fund-raising officers do not ask for money; they get others to ask for it.
  8. You don’t decide today to raise money and then ask for it tomorrow; it takes time, patience, and planning to raise money.
  9. Prospects and donors are not cash crops waiting to be harvested; treat them as you would customers in a business.

Learn more about how FundRaiser can help you acheive your fundraising goals

Explore the core features of FundRaiser

 
in Non-Profit Fundraising Tips Hits: 419
0
Tony is the founder of Raise-Funds.com. For 20 years Tony was director of development for The Cleveland Orchestra. As such he was responsible for Cleveland’s largest annual institutional fund-raising campaign. Since 1993, Tony has been a fund-raising consultants. Tony’s experiences have won him a wide audience. He is the author of the widely used and praised book It’s a Great Day to Fund Raise, a step-by-step guide to help volunteers and professionals be as successful as possible as they carry out their fund-raising responsibilities.

Comments

EasyBlog Calendar

Loading ...

EasyBlog Tag Cloud

features targeted mailings foundations spreadsheets solicitors motivation Thank You online donations campaign management memorial giving Congratulations endowment campaign annual campaign donor slip donor contact information budget backing up data building donor relationships volunteers Groupings premiums look and feel operational costs product news major gift prospects small donations capital campaign word processor understanding giving trends phoning donors membership programs membership benefits fundraising lapsed donor tech tip tax summary letters pledges In-Kind gifts community arts nonprofits volunteering grassroots campaign communications gift entry in honor of donations announcements Excel custom page Reporting to IRS reports data analysis data entry new leadership updates overview Facebook charity golf tournaments change of address updating add ons ROI upgrading donors community supported gardens donor National Change of Address on site training grants mission driven user spotlights support GoFundMe project training tip LYBUNTS donor attrition customer service membersip benefits social media publicity materials case study donor loyalty donor attrition rate community broadcasting monthly giving tribute gifts increasing giving amounts advanced tab GivingTuesday flash sales donation history alumni upgrade appeal letters the Ask End of Year Letters government grants data conversion training thank you letters segmenting donors Company culture Donor Portal nonprofit fundraising office correspondence fundraising letters Resiliency development director relationship tracking NCOA processing donor retention rate merge fields moves management board members general major donors event management operating systems Codes corporate sponsors disaster relief accounting software

Connect With Us

  800-880-3454 ext 3
  Email Us
  Request More Information
  Monday-Friday
      8:30AM-5:30PM CST

Customer Portal Login Form

User Name:
Password:

If you are not sure about your Customer User Name, please call 800-543-4131 and we will be able to help you.

Or you have lost your password, Request Password