FundRaiser Blog

The FundRaiser Software Blog is an excellent resource for nonprofit organizations looking to learn more about fundraising, donor management, membership management, and much more.

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Volunteers are the lifeblood of a development operation, and trustees are the most important volunteers of all. The trustees approve an organization’s budget and they must accept personal responsibility for raising called-for contributed income. They are expected to set the pace in giving, recruiting other volunteers, and soliciting major donors.

Too often I have been engaged as a consultant only to have the executive director of the organization or chair of the board of trustees tell me, “Our board doesn’t raise money. You’ll have to look elsewhere for fund-raising leadership.” That’s when I tell them they have to change the makeup of the board. A board must include individuals capable of leading a major fund-raising campaign. There is no greater strength in a fund-raising campaign than a board ready and willing to lead. There is no greater weakness than one which sees fund-raising as someone else's responsibility.

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in Non-Profit Fundraising Tips 1816
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The economy is on the rebound, or so most of the news I've heard says, even though we individuals may not be feeling the positive effects as strongly as we'd like.  In light of the rebound, I'm re-posting a blog I wrote a while back, thinking that it might be time for some of you to think about revisiting projects or campaigns you've had on hold.

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in Trainers Blog 3899
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Don't be afraid embarrassed by your failures. Learn from them and start again.  As I was in the midst of writing this article, my wife entered the room modeling a dress she thought would be perfect for an upcoming special event. She asked my opinion. I looked her up and down, examined the garment, and then suggested that it might be a bit too dressy for the event. When will I ever learn?

It wasn’t the first time she had rejected what I had to say. Nor is she the only one to ever do so. As someone who has been asked by nonprofit organizations to produce campaign feasibility studies, I’m familiar with what often happens when you tell people what they don’t want to hear.

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in Non-Profit Fundraising Tips 1515
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Tony Poderis's recent blog (July 31st:  How Long Should Donors Have to Fulfill Fundraising Pledges?) proposes that the donor should be allowed to set the time limit for fulfilling any pledge they make.  Some folks might, at first glance, think this will dramatically increase the amount of work necessary to manage the overall pledge campaign, as well as the individual pledges.  With FundRaiser's Pledge Module, available in Select and standard in Professional, this should be of little concern and here is why:

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This week's guest blog, by Tony Poderis, suggest that, in a capital campaign, fully one third of your goal should be met by only 10 to 15 donors, and that the next third will be met by another 75 to 100 donors.  While you may have a good idea who those top donors are, it would be asking a bit much that you also, off the top of your head, know who those next hundred top donors might be.  So here are a few ideas that can help:

1.  Use the Donor List Report in Amount Order

The Donor List report can be set up to list donors in order of their giving amounts, with the largest donors always at the top of the list.  You can limit the range of gifts in many ways, to consider only monetary gifts, for instance, or to look at just a certain time period in the recent past.  And, when you are previewing the report, you can choose to print only the first few pages (or whatever number you need) to get the top 115 or so donor names, based on your selection criteria.

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A capital campaign raises money that will be spent to acquire or improve a physical asset. The most common use of a capital campaign is for the purchase, construction, or renovation of a building (commonly referred to as “bricks and mortar”). However, an organization can conduct a capital campaign to purchase machinery, equipment, furniture, fixtures, or any physical asset that can be reflected on its balance sheet.

The purpose of a capital campaign differs from that of an endowment campaign in that the money raised will not be used to cover ongoing, operational expenses, or to fund special projects. Capital funds are spent on one-time or seldom recurring expenditures. The primary difference between capital and endowment funds is that capital funds are not retained and invested to yield income. However, capital and endowment campaigns are very similar in their planning and management.

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in Non-Profit Fundraising Tips 1944
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When BRPlanet Improvement Center signING Recycling began their capital campaign it was a big jump for them. Kara Brinkman, Administrative Assistant at BRING Recycling and a FundRaiser Select user, says "The capital campaign was a major change in mind set for our organization. We started out very grassroots in 1971 as a recycling center. As the community has become more aware and involved in our mission we’ve also evolved. Raising money and courting donors didn't come naturally to us, but we've done well. The community here in Eugene has been really supportive."

Their key to Phase 1

BRING’s capital campaign started with raising the money to build a “Planet Improvement Center.” The Center is a resale outlet for used building materials; and a community learning and action center. BRING has successfully finished Phase I of their capital campaign, raising over a million dollars in the process and built the building. Pledges have been key to the success of the capital campaign. "We had pledges ranging from $40 to $40,000. A lot of people wanted the option to make a pledge," says Kara.

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in Non-Profit Fundraising Tips 2401
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Announcing the Success of a CampaignRecently, I was asked again what a non-profit organization should do about announcing that a fund-raising campaign is racing toward its goal at a record-setting pace. It’s a question asked more often than one might think.

If you’ve got a positive story to tell, especially one of community support, you tell it, right? The reality is that I have known many campaign leaders who have wanted to downplay their success during the campaign. Some have even wanted to under announce results. Why?

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in Non-Profit Fundraising Tips 1909
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Reviving a lapsed capital campaignDid you start a capital campaign and have to allow it to lapse before it finished? You are not the only one. Many nonprofits have had this happen-- maybe because of the economy, or unexpected changes within an organization.

Just because you let a campaign lapse, doesn't mean you have to abandon it forever. You can revive a lapsed capital campaign, and your donor database can help. By keeping your contacts current, you will have the records there to start up again when you are able.

 

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in Non-Profit Fundraising Tips 2059
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How Gildas Club uses campaign management software to stay organized on simultaneous eventsGilda’s Club of Western Pennsylvania has a dedication to improving the lives of cancer survivors that inspires me. They keep up a very active schedule of fundraising to pay for the services they offer to cancer survivors and their families. They started small, using FundRaiser Basic, and over the years have built momentum so that they now are running several events at once. Staying organized is a challenge, and they have done it by skillful use of special campaign management features in FundRaiser Software.

Using the Campaign Management Console is straightforward, and in doing so, Gilda’s Club of Western PA is able to easily view campaign ROI, and make adjustments as needed to their campaigns. Debra Markovich, Executive Assistant at Gilda’s Club Western Pennsylvania uses FundRaiser Professional on a daily basis and explains how they stay organized while running several simulaneous events:

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in Non-Profit Fundraising Tips 2054
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Nine years ago, Center for Community Arts began a capital campaign and simultaneously got a grant for their first paid executive director. They planned carefully and hopes were high. Knowing that they would need to keep excellent records, they had done a careful search for the right database. At that time, I wrote a case study about why they chose FundRaiser. It was one of the first I ever wrote here for FundRaiser, and now I wondered how things had gone after all these years. I gave Judy Austermiller a call to find out. Judy is the development director and primary user of FundRaiser still.

When I reached her, Judy told a story that other organizations can likely relate to:  how the economy had hit them and their capital campaign hard, and how staff turn over had added an additional challenge to doing their work. She also talked of how, in spite of these difficulties, the Center had kept on serving the community, and how FundRaiser has helped them do it.

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