Sending your year-end appeals doesn’t mean rushing to the post office or worrying about running out of stamps. With FundRaiser, you have the option to send your correspondence through email. This means your organization will save paper and postage and your donors will hear from you more quickly.
Inside FundRaiser the process for sending correspondence through email is much the same as printing the letters. The options you select on the printing window are different.
First, it’s important to set up an email account within FundRaiser. You can find the options under Communications > Email Setup. FundRaiser will work with most email systems, though there may be additional steps if your organization has a free email account such as one through AOL or Gmail. Once you set up your email, you’re ready to send letters.
Within your donor’s record, there are two settings that will affect correspondence. Of course to email your donor, there needs to be an email account established. Donors can have more than one email address and the organization can choose the one(s) to use for mailing. In the preferences tab, there is the option to only print correspondence, email, or both where appropriate.
Once the preferences are set, create the letters the way you would normally. You have the option to send by email where appropriate.
Though there’s no mistaking the personal touch receiving a letter in the mail can provide, choosing to communicate with your donors through email can bring efficiencies and help your organization go green.