Going back and cultivating your database will give you additional opportunities to reach out. Run periodic reports to find your lapsed donors, for example people who haven’t donated in the last 6 months. Use those reports for additional donor outreach.
Both the Donor and the Donation Report are good to use. For instance, you might want to usee
- Donor comparison report set up to compare data quarterly. This lets you to see someone’s giving changes from quarter to quarter.
- *Donation report, run for any period of time
You can use LYBUNT (Last Year But Not This Year ) and SYBUNT (Some Year But Not This Year) on either the Donor Report or the Donations Report.
To learn more about using FundRaiser to increase Donor Retention
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