FundRaiser Blog

The FundRaiser Software Blog is an excellent resource for nonprofit organizations looking to learn more about fundraising, donor management, membership management, and much more.

Case study: 5 key factors to solving the dilemma of premiums for your public radio station

4 key factors in establishing a successful premiums program for your community radio station

Like many public radio stations, WBJC-FM uses premiums to encourage people to make donations. Also like many organizations, they are ambivalent about using premiums.Yvonne Allen, Membership Director for WBJC-FM,  states the dilemma clearly: "public radio stations are trying to get away from premiums because they cost money and stations need that money for operating costs," she says. "But we get a lot of contributions and without premiums, I think we wouldn’t get as many."

WBJC-FM has been running a success premiums program for years, and has just  finished another successful fund drive that used 'thank you gifts' to help boost response. They have found that there are 5 key factors to creating a good balance between the costs of the premiums and the incentive they provide to donors. Yvonne shares  those tips here. WBJC-FM is an all classical, user supported station. They use FundRaiser Professional to help manage many details related to their premiums program. 

Continue reading
6580 Hits
Wait a minute, while we are rendering the calendar
premiums social media upgrade major donors entering auction gifts prospects salutation mailing advanced tab letter templates flash sales add ons solicitors planning reports texting donors updates ticketsales charity golf tournaments Reminders look and feel Groupings Personalizing Task List case study increasing giving amounts banquet FundRaiser Spark pictures change of address updating Crowdfunding Campaign auction on site training donor targeting Alternative Addresses fundraising Company culture ticket sales operating systems correspondance arts user interface membership programs tech tip Congratulations community arts nonprofits lapsed donor passwords product news brick campaign happiness training operational costs mode code NCOA processing Tickles gift acceptance policy upgrading donors FundRaiser Basic small donations transparency segmenting donors FundRaiser Hosted announcements new donors Thanksgiving Snow Birds data entry planned giving overview donor retention rate new leadership mission driven accounting software donor loyalty appeal thank you letters motivation recurring gifts membersip benefits technical support donor advised funds donor profile tax summary letters Network for Good campaign management appeal letters donor attrition targeted mailings motivation code fundraising letters merge notes campaign nonprofit fundraising online donations annual campaign importing csv letter board members role of nonprofits data analysis custom page how to handle auction gifts volunteers government grants understanding giving trends disaster relief donor recognition tribute gifts donor retention donor slip memorial giving alumni holiday letters volunteering New Year Excel personalizing letters Constant Contact endowment campaign In-Kind gifts features donor contact information new nonprofit Cloud follow up direct mail holiday giving grants donor source new version donor relations publicity materials moves management Reporting to IRS legacy giving Facebook campaign security spare fields Codes anonymous donors backing up data communications training tip donor preferences relationship tracking user spotlights donation history development director annual maintenance plan capital campaign End of Year Letters community broadcasting GoFundMe project ROI National Change of Address holiday donor attrition rate giving history how-to videos Facebook monthly giving phoning donors animal rescue welcome packet customer service data conversion Volunteer module community supported gardens event management adding personal notes to letters LYBUNTS foundations corporate sponsors raffle #GivingTuesday donor engagement merge fields membership benefits GivingTuesday gift notes field budget general office new features donor prospects large donations spreadsheets correspondence support Thank You building donor relationships customer portal Resiliency SYBUNTS in honor of donations email word processor gift entry vacation giving levels Donor Portal the Ask major gift prospects password protection grassroots campaign pledges Importing Data PayPal donor online donations repeat donors

Connect With Us

  800-880-3454 ext 3
  Email Us
  Request More Information
      8:30AM-5:30PM CST

Customer Portal Login Form

User Name:

If you are not sure about your Customer User Name, please call 800-543-4131 and we will be able to help you.

Or you have lost your password, Request Password