FundRaiser Blog

The FundRaiser Software Blog is an excellent resource for nonprofit organizations looking to learn more about fundraising, donor management, membership management, and much more.

How to figure Retention and Attrition Rate in FundRaiser

How to figure Retention and Attrition Rate in FundRaiser

In Kim Klein's article on stopping a subtle decline in donations, she mentions the importance knowing your donor retention and attrition rates. You can figure donor retention (how many you have kept) and atttrition (how many you lost) easily using Fundraiser. 

Both are calculated by taking all the donors you had in the previous calendar year and comparing which of those donors gave in the most current complete calendar year. In other words, which of the people who gave in 2014 also gave in 2015? Expressing that number as a percentage of loss gives you your attrition rate; expressed as a percentage of renewal gives you your retention rate.

Continue reading
8916 Hits
Wait a minute, while we are rendering the calendar
endowment campaign flash sales large donations New Year mode code appeal letters FundRaiser Basic community supported gardens training tip holiday new features understanding giving trends upgrade security spreadsheets online donations donor relations new nonprofit Reporting to IRS passwords donor donation history development director alumni correspondance entering auction gifts follow up Task List prospects memorial giving importing csv correspondence holiday giving nonprofit fundraising donor engagement building donor relationships End of Year Letters data analysis membersip benefits moves management donor contact information transparency reports holiday letters pledges membership benefits word processor board members planned giving premiums donor retention appeal PayPal Codes Network for Good donor prospects training motivation code announcements government grants In-Kind gifts vacation custom page in honor of donations FundRaiser Hosted National Change of Address data entry salutation FundRaiser Spark mission driven legacy giving volunteering volunteers Snow Birds GivingTuesday Donor Portal customer service Constant Contact Thanksgiving capital campaign happiness monthly giving animal rescue data conversion community arts nonprofits welcome packet operating systems merge fields segmenting donors giving history how-to videos GoFundMe project Thank You LYBUNTS raffle donor attrition rate accounting software tech tip advanced tab relationship tracking thank you letters increasing giving amounts planning Alternative Addresses updates Volunteer module gift notes field personalizing letters fundraising Importing Data role of nonprofits disaster relief letter letter templates on site training product news publicity materials change of address updating add ons donor attrition arts #GivingTuesday gift acceptance policy how to handle auction gifts donor recognition donor retention rate upgrading donors anonymous donors giving levels backing up data features corporate sponsors membership programs donor profile Facebook annual campaign overview social media gift entry budget Resiliency the Ask SYBUNTS NCOA processing ticketsales support grassroots campaign recurring gifts texting donors repeat donors community broadcasting donor targeting ROI look and feel spare fields password protection merge notes communications Tickles Crowdfunding Campaign foundations Company culture charity golf tournaments office grants fundraising letters targeted mailings Personalizing campaign donor preferences direct mail campaign management Cloud Facebook campaign donor slip major donors lapsed donor phoning donors new donors technical support operational costs auction small donations mailing motivation pictures donor loyalty Groupings annual maintenance plan case study donor source Congratulations new version user interface ticket sales tax summary letters event management online donations user spotlights banquet solicitors major gift prospects tribute gifts customer portal brick campaign Excel donor advised funds new leadership email adding personal notes to letters Reminders general

Connect With Us

  800-880-3454 ext 3
  Email Us
  Request More Information
      8:30AM-5:30PM CST

Customer Portal Login Form

User Name:

If you are not sure about your Customer User Name, please call 800-543-4131 and we will be able to help you.

Or you have lost your password, Request Password