FundRaiser Blog

The FundRaiser Software Blog is an excellent resource for nonprofit organizations looking to learn more about fundraising, donor management, membership management, and much more.

Track Thank You Letter Effectiveness


Have you ever thought about tracking the repeat donors from the thank you letters they receive? Do you include an ask or a reply coupon in the thank you letters to solicit additional donations?

It’s not a common thing to do, and yet, by generating another ask, you may be surprised by how many people will donate again. How would you track responses to thank you letters?

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2009 Hits
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new version annual maintenance plan mission driven Resiliency passwords Importing Data gift notes field Groupings change of address updating user interface #GivingTuesday donor targeting follow up donor recognition Facebook campaign grants Donor Portal product news End of Year Letters custom page gift entry backing up data how-to videos donor retention texting donors PayPal reports holiday giving volunteers donor source tech tip merge notes recurring gifts Codes direct mail In-Kind gifts transparency Crowdfunding Campaign legacy giving thank you letters Thanksgiving happiness online donations Network for Good annual campaign accounting software repeat donors major gift prospects adding personal notes to letters development director prospects endowment campaign pictures updates Congratulations pledges major donors customer portal budget small donations raffle personalizing letters the Ask operating systems importing csv data conversion donor prospects motivation donor engagement Thank You word processor government grants campaign management overview entering auction gifts alumni disaster relief auction technical support operational costs fundraising correspondance monthly giving planning banquet gift acceptance policy Facebook Reminders upgrading donors donor contact information support new nonprofit donor advised funds membersip benefits brick campaign community broadcasting welcome packet merge fields letter ROI increasing giving amounts donor loyalty planned giving donor social media lapsed donor premiums New Year communications memorial giving role of nonprofits in honor of donations animal rescue security flash sales Volunteer module board members donor slip donor attrition Task List GoFundMe project Company culture Constant Contact spare fields tribute gifts building donor relationships new features appeal letters upgrade giving history training tip NCOA processing National Change of Address Alternative Addresses large donations donor retention rate spreadsheets grassroots campaign password protection new leadership how to handle auction gifts corporate sponsors GivingTuesday nonprofit fundraising add ons ticket sales donor relations FundRaiser Basic event management understanding giving trends Tickles donor profile features data entry publicity materials appeal foundations relationship tracking holiday user spotlights salutation FundRaiser Spark office membership benefits advanced tab LYBUNTS general email holiday letters mode code mailing look and feel SYBUNTS moves management Reporting to IRS customer service giving levels letter templates community supported gardens arts ticketsales solicitors donor preferences announcements charity golf tournaments Cloud membership programs motivation code FundRaiser Hosted on site training Personalizing training vacation fundraising letters tax summary letters phoning donors campaign capital campaign Excel correspondence online donations Snow Birds donation history case study segmenting donors new donors community arts nonprofits volunteering donor attrition rate data analysis anonymous donors targeted mailings

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