FundRaiser Blog

The FundRaiser Software Blog is an excellent resource for nonprofit organizations looking to learn more about fundraising, donor management, membership management, and much more.

Re-Asking In Honor/Memory Donors

Re-Asking In Honor/Memory Donors

Dear Kim,

We receive a significant number of donations in honor/memory of individuals. Most are one time donations. Is it proper to add these donors to our ask list?

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5 Simple Ways to Publicize Your Memorial Giving Program to Donors

5 Simple Ways to Publicize Your Memorial Giving Program to Donors
Memorial giving reminder on flap of reply envelope
Example of reply envelope text. This is the First Witness reply envelope, and the text is on the back under the flap. It has generated much of their memorial gift donations.

Memorial giving feels good. A donor is able to give to an organization they or a loved one values, and at the same time express a positive connection to someone important to them. Because of the all-around 'feel good' of memorial giving, organizations who successfully promote this kind of donation reap the benefits not only of the gifts, but also the extra good feelings associated with the gifts.

Letting your donors know that they can give to your organization in honor of someone can be very simple and straightforward. Becky Lindberg of First Witness Child Abuse Resource Center and a FundRaiser Select user says, "it is such an easy painless way to keep people connected to your program."

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Wait a minute, while we are rendering the calendar
FundRaiser Hosted user spotlights happiness segmenting donors donor loyalty End of Year Letters Tickles security office Network for Good disaster relief online donations change of address updating pledges donor retention #GivingTuesday tribute gifts reports membership programs new donors texting donors annual maintenance plan Resiliency understanding giving trends passwords holiday letters holiday membership benefits endowment campaign planning new nonprofit building donor relationships updates new version customer portal salutation Crowdfunding Campaign lapsed donor solicitors the Ask auction transparency general legacy giving Facebook membersip benefits annual campaign donor targeting Cloud Reporting to IRS GivingTuesday pictures donor attrition corporate sponsors alumni capital campaign mailing major donors community supported gardens volunteering repeat donors new leadership letter advanced tab Excel gift acceptance policy gift entry motivation personalizing letters FundRaiser Spark spreadsheets New Year add ons development director data entry ticket sales technical support operational costs follow up moves management correspondence planned giving new features campaign management Congratulations small donations merge notes targeted mailings arts upgrade PayPal monthly giving customer service welcome packet recurring gifts GoFundMe project flash sales thank you letters upgrading donors donor preferences training tax summary letters Thank You phoning donors mission driven fundraising letters anonymous donors direct mail backing up data large donations in honor of donations donor profile donor recognition mode code Groupings announcements donor source letter templates on site training data analysis donor prospects communications operating systems nonprofit fundraising email LYBUNTS animal rescue donor contact information ROI social media vacation Thanksgiving ticketsales donor engagement government grants data conversion custom page premiums user interface product news grants online donations appeal how to handle auction gifts foundations overview support donor motivation code memorial giving Company culture donor relations donor retention rate role of nonprofits fundraising word processor Facebook campaign campaign community broadcasting brick campaign SYBUNTS FundRaiser Basic giving history gift notes field importing csv grassroots campaign Volunteer module how-to videos Personalizing raffle publicity materials correspondance entering auction gifts Reminders National Change of Address Donor Portal Task List Snow Birds board members look and feel donor advised funds relationship tracking NCOA processing appeal letters donor slip increasing giving amounts case study donation history In-Kind gifts Codes charity golf tournaments spare fields volunteers Constant Contact holiday giving merge fields major gift prospects Importing Data giving levels password protection Alternative Addresses training tip event management community arts nonprofits budget prospects features banquet tech tip adding personal notes to letters accounting software donor attrition rate

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