FundRaiser Blog

The FundRaiser Software Blog is an excellent resource for nonprofit organizations looking to learn more about fundraising, donor management, membership management, and much more.

Rethinking Lapsed Donors

lapsed-donors

The old way of thinking about lapsed donors doesn’t work. Not in this new world in which we find ourselves these days. While it’s still as important as ever to build long lasting relationships with your donors, “writing off” a donor after a certain amount of inactivity thinks of them as a transaction, not a relationship. There may be financial reasons to reduce your interactions with them, for example, remove inactive individuals from your newsletter list if you pay on a per-subscriber basis or not printing and mailing to inactivate names to save on paper and postage. However, eliminating them completely also eliminates the relationship.

Continue reading
876 Hits

Two Ways to Entice Lapsed Donors With Your Letters

lapsed-donor-letters

Now that the busy holiday giving season, as well as end of the year tax letters are completed, it’s time to look at ways to bring donors back who perhaps missed out on giving during the past year (or longer). Even if your organization doesn’t consider a donor lapsed until they haven’t given for a much longer time frame than 12 months, it doesn’t hurt to put some enticements into your letters to bring these donors back.

Once you’ve identified your lapsed donors, it’s time to contact them. A primary reason why organizations may not reach out to lapsed donors is an uncertainty about what to say. There are two things that you can do to help entice these donors to return to your organization.

Continue reading
2690 Hits

Identifying Lapsed Donors

lapsed-donor-outreach

The goal of a nonprofit organization is to acquire and keep a stable, and growing, donor base. Preferably these donors give often, at least once a year, if not quarterly, or even monthly. And yet, in the day to day operations of the organization, it’s easy to lose track of the donors who simply have stopped giving.

Donors stop connecting with your organization for many reasons, but probably the two largest are either due to financial circumstances changing or it simply slipped their mind. In our busy lives, “out of sight, out of mind” happens all too often, and not just with the causes we want to support. Before we can reconnect with our donors we need to identify who has lapsed.

Continue reading
1179 Hits

Inviting LYBUNTS to Renew Support

LYBUNT_Ki_20180614-202152_1

Dear Kim:

What is a Lie-Bunt?  I have some pro bono consulting from this high powered direct mail and social media person and she told me we have a lot of lie-bunts we should be asking.  I already feel stupid around her and don’t want to ask her what she means.  Do you have any idea? 

Continue reading
1631 Hits

5 ways your donor management software can help create a thriving membership organization

Membership5

Key to a thriving membership organization, is giving each member the sense that they are your most important. How can you do that, when members have different reasons for joining and different preferences for how you communicate with them? Your donor database can be your closest ally. With it, you can tune in to what it is that motivates a person to be a member, and record special preferences. That will help you to give each member the sense that you have them specifically in mind when you communicate with them, even as your membership continues to grow.

1. Make each member feel like they are your most important member

In a donor database, each donor/member has a record where you can enter information that is specific to that member. These specifics can be as basic as name and contact information, however to truly personalize your communications you need to go well beyond that. By recording information on what is important to a particular member about your organization, you can tailor your messages to speak to those interests. If you know what brought a member to your organization to begin with, what events each person participates in, and what friends, business associates or relatives of a particular member also belong to your organization, you are well on your way to understanding how to best connect with a particular member. 

Continue reading
1581 Hits

A Kind & Common Sense Approach to Donor Relations

A Kind & Common Sense Approach to Donor Relations

 

Dear Kim,

Continue reading
3093 Hits

Re-Asking In Honor/Memory Donors

Re-Asking In Honor/Memory Donors

Dear Kim,

We receive a significant number of donations in honor/memory of individuals. Most are one time donations. Is it proper to add these donors to our ask list?

Continue reading
3124 Hits
Wait a minute, while we are rendering the calendar
#GivingTuesday FundRaiser Spark Reminders Resiliency personalizing letters increasing giving amounts data analysis overview support donor targeting membership programs motivation code data entry Company culture ticketsales legacy giving communications donor engagement annual campaign arts animal rescue PayPal password protection training tip board members capital campaign volunteering updates New Year training user interface relationship tracking tribute gifts upgrade large donations publicity materials Congratulations disaster relief role of nonprofits phoning donors lapsed donor major donors announcements upgrading donors donor prospects community supported gardens brick campaign look and feel thank you letters prospects LYBUNTS FundRaiser Basic understanding giving trends email how to handle auction gifts Crowdfunding Campaign donor source letter welcome packet fundraising letters salutation NCOA processing donor attrition on site training tech tip Donor Portal advanced tab Groupings new leadership nonprofit fundraising tax summary letters SYBUNTS monthly giving online donations donor advised funds community arts nonprofits importing csv planned giving solicitors motivation banquet GoFundMe project segmenting donors vacation Codes pictures targeted mailings Thank You new features change of address updating government grants charity golf tournaments donor attrition rate donor relations operating systems giving levels social media appeal letters donor Alternative Addresses new donors word processor donation history Volunteer module operational costs Snow Birds Excel Cloud foundations National Change of Address volunteers direct mail Facebook data conversion passwords accounting software mission driven how-to videos case study small donations flash sales repeat donors correspondance custom page texting donors event management End of Year Letters technical support memorial giving FundRaiser Hosted donor retention recurring gifts security membersip benefits ROI merge fields endowment campaign donor recognition user spotlights general spare fields Reporting to IRS transparency donor contact information add ons holiday donor retention rate donor preferences community broadcasting auction donor slip Tickles campaign management customer service customer portal donor loyalty fundraising Thanksgiving premiums Network for Good in honor of donations membership benefits gift notes field new nonprofit giving history campaign the Ask moves management Facebook campaign raffle ticket sales Importing Data correspondence merge notes major gift prospects appeal alumni pledges new version gift acceptance policy office development director building donor relationships entering auction gifts annual maintenance plan holiday giving letter templates backing up data mode code online donations In-Kind gifts product news holiday letters mailing features planning adding personal notes to letters Task List gift entry corporate sponsors anonymous donors happiness budget donor profile grants reports follow up spreadsheets Constant Contact Personalizing grassroots campaign GivingTuesday

Connect With Us

  800-880-3454 ext 3
  Email Us
  Request More Information
  Monday-Friday
      8:30AM-5:30PM CST

Customer Portal Login Form

User Name:
Password:

If you are not sure about your Customer User Name, please call 800-543-4131 and we will be able to help you.

Or you have lost your password, Request Password