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Society of St. Andrew (SoSA) started their #GivingTuesday efforts 2 years ago, and those efforts have paid off big. The first year they brought in $65,000. Last year, their second year, they brought in $87,000. “This year we are hoping for $100,000,” says Steven Waldman, Executive Director of the Society of St. Andrew. Many of the donations they receive from #GivingTuesday come in from their website. The online giving will be handled by the FundRaiser Donor Portal this year.

Steven believes that SoSA’s success with their #GivingTuesday campaign is due primarily to “keeping things simple. We make a clear connection to the GivingTuesday message and we make it easy for donors to give to us.” 

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in Non-Profit Fundraising Tips 1753

The Sacred Heart Radio case study includes a reference to a feature in FundRaiser, called Recurring Gifts, and I want to point out to everyone that you don't need the Donor Portal version of the program to take advantage of it.  It is particularly helpful for those with Donor Portal, since it not only allows a donor to set up their own regularly-scheduled donations, including bringing them into FundRaiser, but also allows for special "thank you" letters dependent on whether a payment is accepted, rejected, a card is expired, or about to expire.  But even if you don't have the Donor Portal, recurring gifts can save you a lot of time, if you have one of the following situations:

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in Trainers Blog 2187

logo for Sacred Heart RadioSacred Heart Radio is fortunate in their problem—they need to process lots of online donations. For this reason, Beverly Hill, office and database manager for Sacred Heart Radio, was eager to implement the automatic entry of online donations that is offered through the FundRaiser Donor Portal. Sacred Heart Radio is a national Catholic radio station. They are users of FundRaiser Professional with the Donor Portal for online donations.

Successfully promoting online donations

“We promote online donations strongly and it is working for us. As a radio station, we have access to the airwaves. We use public service announcements that say ‘visit us online and click donate’,” explains Beverly.

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in Non-Profit Fundraising Tips 2814

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