FundRaiser Blog

The FundRaiser Software Blog is an excellent resource for nonprofit organizations looking to learn more about fundraising, donor management, membership management, and much more.

Accepting 'No' & Moving On

Accepting 'No' & Moving On

Dear Kim,

I am the executive director of a small environmental justice organization focused on organizing a community to stand up to a large and highly polluting CAFO (Concentrated Animal Feeding Operation.) We have recently had some victories but need to keep pushing. One of our board members comes from quite a wealthy family and he has been very generous himself plus raised a lot of money from family and friends. But recently we needed an extra $10,000 very quickly so I went to him and he said he couldn’t give anything right now. I didn’t say anything but I was really upset. The man has more money than all of us put together! I need to get him to change his mind. How can I do that?

Continue reading
1583 Hits

Donors Surveys: Acting on Findings and Recommendations

Donors Surveys: Acting on Findings and Recommendations
Acting on the Findings and Recommendations

Once a donor survey has been completed and you’ve received a report of its findings, conclusions, and recommendations, you’re ready to start the toughest part of the process. Now, you have to listen and pay attention and act. You have a wonderful opportunity to benefit greatly from what your donors told you about the pleasure and satisfaction they derive from their support to your organization, as well as to be alerted to their concerns and cares. You work as best you can to “fix” the things that need fixing, according to what the donors told you. And you need to continue and to enhance the cultivation practices which are the most desired and satisfying to your donors. This will surely help in great measure to maximize your chances for their giving to continue, and it will provide opportunities for even larger gifts in the future.

What if the Donor Survey Tells You What You Don’t Want to Hear?

Make sure that you take the time to go over every aspect of the donor survey. Don’t skip over negative things that on first reading seem minor. It is folly to take the time to conduct a donor survey, spend the money on it, and then risk alienating people important to the organization by ignoring the survey’s recommendations. An organization that ignores some or all of a donor survey’s findings is making a mistake that can damage the organization.

Continue reading
1443 Hits

Donor Surveys: Questions to Learn About Your Donors

Donor Surveys: Questions to Learn About Your Donors
What Do You Know About Your Donorsand What Do They Know About Your Organization?

If we’re going to ask people for money, it sure helps if they think highly of both our organization and its mission.

Do they see our mission as vital and valid?Are we perceived as being successful at carrying out that mission?Has our organization earned and maintained trust and respect?Have we been efficient stewards of donations and resources?Has any controversy been associated with us?Have questions about any of our leaders arisen?Do people believe we are the right organization to address what we declare in our Mission Statement?Do they know enough about us to have formed any deeply held opinions?Learn About Your Donors

Methods to learn the opinions and impressions donors have of your organization can be implemented in a number of ways, including mail, e-mail, telephone, focus discussions, and face-to-face meetings. Whether comprehensive one-on-one interviews, or a mix of any of the other options, surveys do not need to be complicated research instruments. A simple questionnaire (or format, for personal meetings) can be tallied either by hand or, if you structure the questions right, on a simple computer spreadsheet.

Continue reading
1909 Hits

Beyond End of Year Letters

Beyond End of Year Letters

Now that January is coming to a close and end of year letters have been printed and mailed, it’s time to think about other ways in which you can prepare for the upcoming year. Performing some general maintenance tasks will help keep your FundRaiser running smoothly and your donor management process easy.

First, think about the letters you send. With the change in the calendar, you can update the accomplishments or perhaps highlight special stories from the previous year that would resonate with your donors. Updating the letters with new codes will help staff and volunteers alike use the correct letter. And don’t forget to mark your old letters inactive to keep them from being repeated.

Continue reading
2457 Hits

In Remembrance of Larry Weaver, the voice of FundRaiser Technical Support

Larry Weaver at his retirement part
 Larry Weaver, at his FundRaiser retirement party in December 2014. 

It is with sadness we report the death on January 13, 2016 of Larry Weaver, long-time employee and friend at Fundraiser.

Many of you have have “known” Larry for years, as he helped all of our FundRaiser users in his roles as Technical Support expert, and in later years, the “star” of our Training videos and live classes. Larry was the first employee hired by founder Gene Weinbeck, and remained, through the ups and downs of the company and his own move from Missouri to Arizona, a staunch friend and supporter of FundRaiser’s mission.

Continue reading
2242 Hits

Segmenting Lists

Segmenting Lists

Dear Kim,

I am about to take the plunge. For years I’ve listened to many fundraisers stress the importance of segmenting your donor lists. For a variety of reasons including laziness, being too busy, and poor software, I have not yet done this.

Continue reading
2290 Hits

New Year, New Codes

New Year, New Codes

For organizations with annual events or campaigns, there are many ways to track the donations that come in each year. From fund and motivation codes to more general category codes, there are a multitude of ways to make sure you know exactly how and why your donors gave to your organization.

Keeping your coding system understandable plays a big role in the effective use of your donor management software. Therefore, when it comes to your annual events, think about using one main code and append then year to it. For example, a gala would be GALA14, GALA15, and so on. This way you would know that all codes that start with “GALA” would be for your annual event. (Or whatever prefix you choose to use for your event.)

Continue reading
2702 Hits

Prepare for sending end-of-year letters to donors for tax season

Prepare for sending end-of-year letters to donors for tax season

Now is the time to start thinking about what information you need for your End of Year letters for tax season.  Start with a few simple decisions and complete your data entry for 2015 in order for the process to go smoothly. Questions to answer are

Will you send out letters to all donors, just to donors who will be required by the IRS to have written proof of their donations, or skip sending them altogether?Do you want to include a fundraising appeal with the tax summary letter? What is a tax summary letter?

Tax Summary letters, often called End of Year letters, give donors information on what they have donated to your organization that year. These statements differ from the holiday appeal, in that they are sent after the holidays. Their primary intention is to give information to the donor for taxes; however it is not uncommon to combine them with another appeal.

Continue reading
4126 Hits

Turn your New Year's Resolutions into End-Of-Year Benefits with FundRaiser Training Options

The Annual Resolution Parade

This time of year, most of us "resolve" to make changes: in our lives; in our work habits; in our approach to life in general, etc. And many of those resolutions fall by the wayside as the year develops, either because they seem too difficult, or they weren't that important, or (fill in the blank with your last unfulfilled resolution reason). I'd like to suggest a resolution that will help you all through 2016, and will almost certainly repay your efforts many times over: learn how to better use your FundRaiser software to do what needs doing for your organization. While learning the program doesn't sound nearly so important as changing lifestyle choices, or gaining virtues, or shedding bad habits, it can, for your non-profit organization, be the catalyst for many changes, like donor retention, increased donations, better communications, and less effort expended for all of it.

Which type of training do you prefer?

FundRaiser offers several different training formats, to fit your individual and organizational efforts, from self-help using the program's built-in Help manual and training videos on our website, to scheduled live webinars, to on-site training at your facilities, and you always have the option to call or email the training office, or tech support, for help. Each method of learning has it's pros and cons, of course, but the choices are available to you, and in this blog I'll try to give you some tips on how to approach them. And at the end of this, I'll let you know how all this can benefit you at the end of the year.

Continue reading
2238 Hits

Using Letters To Showcase Your Organization

Using Letters To Showcase Your Organization

To build on the blogs recently posted about greetings and letters, I wanted to share a bit about FundRaiser’s word processing capabilities. FundRaiser Software comes with several pre-loaded letter templates. These templates have places for you to list your organization’s accomplishments and goals. So, it’s always good to review the letter templates before sending your first mailing.

When you open FundRaiser Software, you’ll notice a menu item marked Communications. Here you’ll find everything you need to send letters as well as update them. The Letter Templates menu option allows you to see all your letter templates, review their content, and even determine if you want to make them active or not. (We’ll talk more about active/inactive letters next week.) If you see a letter you need to personalize, for example a “Thank you” letter that has a place marked to put in accomplishments for your organization, then click on Edit Letter to go straight to the built-in word processor.

Continue reading
2716 Hits

How a Christian Radio Station Got Back On Track By Responding Quickly to Listener Letters

How a Christian Radion Station Got Back On Track by Responding Quickly to Listener Letters

About 15 years ago, key members of CrossTalk ministry took a step back from their work, and realized they weren’t getting where they wanted to go. “We had a lag of four to six weeks in responding to people who contacted us. When we got around to contacting them they were irritated and didn’t care anymore. We were failing,” says Caleb Weiss, Development Director.

Caleb knew that donor management software could help, but theirs was more of a liability. “We had some kind of membership tracking software at that time. It took more work to use than it saved. We were also using several Excel spreadsheets. We needed a software product that would help us do our job without having to put so much into it.”

Continue reading
1849 Hits

Starting a Membership Program

Starting a Membership Program

Dear Kim,

I am the director of a very small nonprofit organization that provides programs and services to adoptive families. We are considering starting a membership program. I really don’t know where to start. Levels? Benefits? Any suggestions?

Continue reading
1759 Hits

Sharing the Good News of a Campaign on the Road to Success

Sharing the Good News of a Campaign on the Road to Success

Recently, I was asked again what a non-profit organization should do about announcing that a fund-raising campaign is racing toward its goal at a record-setting pace. It’s a question asked more often than one might think.

If you’ve got a positive story to tell, especially one of community support, you tell it, right? The reality is that I have known many campaign leaders who have wanted to downplay their success during the campaign. Some have even wanted to under announce results. Why?

Continue reading
1796 Hits

Case Study: BRING Recycling is #WorkingUpstream to create a compelling campaign for #GivingTuesday

Case Study: BRING Recycling is #WorkingUpstream to create a compelling campaign for #GivingTuesday

BRING Recycling is adding #WorkUpstream – an online campaign starting on #GivingTuesday , December 1st – to their traditional end-of-year fundraising strategy. The social media portion of the campaign targets new donors from their Facebook and Twitter followers, says Ephraim Payne, Development and Communications Director at BRING.

New donors attracted through social media outreach will be added to the FundRaiser database as contacts, allowing for regular follow-up. “It allows us to reach them in a more focused way than we can through Facebook or Twitter,” says Ephraim. “We’ll be able to include them in our donor appreciation and cultivation communications.”

Continue reading
2302 Hits

Case Study: Society of St. Andrew wins big by keeping things simple on #GivingTuesday

Case Study: Society of St. Andrew wins big by keeping things simple on #GivingTuesday

Society of St. Andrew (SoSA) started their #GivingTuesday efforts 2 years ago, and those efforts have paid off big. The first year they brought in $65,000. Last year, their second year, they brought in $87,000. “This year we are hoping for $100,000,” says Steven Waldman, Executive Director of the Society of St. Andrew. Many of the donations they receive from #GivingTuesday come in from their website. The online giving will be handled by the FundRaiser Donor Portal this year.

Steven believes that SoSA’s success with their #GivingTuesday campaign is due primarily to “keeping things simple. We make a clear connection to the GivingTuesday message and we make it easy for donors to give to us.” 

Continue reading
2410 Hits

6 Ways to Stay Quick and Genuine with Your Thanks

6 Ways to Stay Quick and Genuine with Your Thanks

Thanking donors seems like something so basic that we shouldn’t even have to talk about it. But more mistakes, with more devastating results for donor loyalty, are made in the thanking of donors than anyplace else. So, let’s go over six rules for saying “thank you” that are absolutely essential.

Thank a donor immediately. Send out a thank-you note for a gift no later than the day after the gift is received. Nothing is more important than a prompt thank-you.Be humble. Don’t act as if or communicate the thought that you were expecting the gift as something that was the donor’s responsibility to do.Praise the donor’s generosity. Do not stint. Let the donor know how important the gift is.Praise your donor’s leadership. Anyone who gives is a leader and should be treated as such, and call attention to the fact that their gift will influence others to give.Thank donors for past support. When you receive today’s gift remind the donor how appreciative you are of past support, but do not talk about future support. Do not say thanks out of one side of your mouth and hint at future requests out of the other.And finally, never let a hint of disappointment show. Never, ever show a lack of gratitude for a gift, whatever its size.

There are two things that must be remembered about saying thanks. Donors expect it, and they deserve it.

Continue reading
2232 Hits

Favorite Feature: the Custom Page

Favorite Feature: the Custom Page

Calvin Bader of WJIE loves the FundRaiser custom page. In the WJIE case study, he mentions how much simpler their online fundraising drives have been as a result. This article will help familiarize you with it’s intended design and purpose.

First of all, let me point out that, originally, the Custom Page was created in order to allow you to put all of the data fields YOU consider important to view at a single glance on a single page. This, as Calvin points out, prevents you from having to switch from tab to tab looking for the information you consider pertinent. Calvin has taken it a step further, by using it as a single page into which WJIE volunteers can INPUT information, rather than simply viewing it, but this can have certain difficulties, as I will explain....

Continue reading
Tags:
2029 Hits

Changing from Membership to Non-Member Organization

Changing from Membership to Non-Member Organization

Dear Kim,

I am the director of a membership nonprofit and our board is thinking about changing us to a non-member organization to help us refocus our efforts to serve our clientele, clean up organizationally and become more streamlined and efficient. Would this be a mistake and how tough is it to do this? What is the real question we should be asking ourselves to help determine whether we should be a non-member or member nonprofit? —Members Only

Continue reading
4704 Hits

3 Dead-On Grouping Tricks to Treat You Right

3 Dead-On Grouping Tricks to Treat You Right
1. Standard exclusions for print mailings

Whenever you create a Grouping intended for the sole purpose of sending out printed correspondence (letters, labels, envelopes), it's a good idea to use multiple lines of criteria in the Grouping, with the first line consisting of things you DON'T want, and subsequent lines for things you DO want. It makes no sense, for instance, to include in a mailing Grouping anyone who doesn't have a complete mailing address, since they'll never receive it. It makes less sense, perhaps, to include those records marked as "Deceased". And you *may* want to exclude those who are marked as "Inactive", as well. In this case, then, you could start the first line of criteria using the Common Patterns | Exclude section and mark "Inactive" and "Deceased", and then use the Finish Criteria button to save that line. Then you would need to use the AND separator to start a new line of criteria and go to the Donor | Geo 2 section and select "Has An Incomplete Primary Address". I know, we don't want incomplete addresses, so once you click the "Finish Criteria" button for this line, you'll use the NOT button (to the right of the criteria display), which will change it to say "does not have an incomplete address". If you are okay with this method, then you'll just click the AND button again to start a third line, and use this line for any other criteria, such as donation information, or something else. This will make certain that, no matter what other criteria you use to select people for the mailing, you'll have no "dead" mail (pun intended) costing you resources while doing no good. Consider using this scheme for each mailing Grouping.

2. Easily track mass mailings

An easy way to keep track of all the non-thank-you-letter mass mailing correspondence you do will also revolve around Groupings. Normally you don't mail to everyone in your database at any one time, but, rather, target records for mailings by creating Groupings. So, since you will normally have a Grouping in place, take an extra step or two and use the Groupings menu choice of "Assign Category Code to All" while you have the Grouping open. Then, create a Category Code that reflects the mailing you are doing. You don't need to create the Category Code first, but can do it "on the fly". So, say I'm doing an Appeal Letter in October of 2013. I might call the Category Code "October 2013 Appeal Letter", with a code of "AL1310" (no quotes for either, by the way). When I assign this code to all the records in the Grouping I've created for this mailing, I remove any doubt as to who received the mailing, and I have an easy one-code identifier for them. This means that, even though the Grouping may be lost, destroyed, or changed over time, I will always have a means of pulling together the records of those who received my October appeal letter. It only takes a couple of extra steps to accomplish, and can be quite useful in the future. One other suggestion: once you've mass-assigned a code, consider marking the code as no longer active (Windows | Codes menu), so that no one will accidentally assign it to anyone else.

Continue reading
2128 Hits

Case Study: What to Do When You Inherit Fundraising Software from your Predecessor, Figge pt 3

Case Study: What to Do When You Inherit Fundraising Software from your Predecessor, Figge pt 3

Like many development directors, Raelene Pullen of Figge Art Museum has a small staff and limited budget, so she needs to use resources wisely. On first arriving at her new job, she turned to the donor database in place at the Figge for information on how to do that … and found that the data she needed wasn’t there. “The previous development team didn’t use the software in a very dynamic way. I’d have a question and refer to the software. The answers weren’t there. So I had to ask myself why that was. Is this software not good? The software can only return information based on what was input,” says Raelene about her first experiences with the donor database.

Instead of giving up on FundRaiser, she sat down to figure out what information she needed and if FundRaiser could do the job. She went through each of the technical trainings offered by FundRaiser Training and spoke to FundRaiser Technical Support.  When properly implemented, FundRaiser was able to provide almost all she needed. “Since then, we’ve revitalized and revamped the coding and campaign management processes. Now we are able to benchmark and track the differences in response for appeals, museum events, gifts, and engagement and have data over a number of years.”

Continue reading
1447 Hits
Wait a minute, while we are rendering the calendar
features donor SYBUNTS operational costs merge fields understanding giving trends GoFundMe project LYBUNTS publicity materials fundraising gift notes field monthly giving budget In-Kind gifts in honor of donations follow up new leadership Snow Birds training moves management customer service charity golf tournaments online donations operating systems updates Tickles flash sales donor slip membership benefits support Reminders major gift prospects on site training annual campaign membership programs Resiliency spare fields Excel backing up data corporate sponsors recurring gifts how-to videos announcements training tip office data conversion role of nonprofits data analysis thank you letters Codes gift entry communications online donations animal rescue happiness motivation add ons advanced tab Groupings segmenting donors Donor Portal endowment campaign brick campaign data entry Reporting to IRS donor contact information welcome packet Alternative Addresses word processor event management ticketsales upgrading donors tax summary letters NCOA processing accounting software End of Year Letters campaign management tribute gifts donor attrition capital campaign user spotlights fundraising letters phoning donors grants grassroots campaign ROI general donor attrition rate reports custom page donor source donor retention rate volunteers community broadcasting major donors look and feel relationship tracking community arts nonprofits Thank You donor recognition customer portal spreadsheets change of address updating lapsed donor ticket sales mission driven Volunteer module FundRaiser Spark case study overview password protection importing csv Congratulations donation history Crowdfunding Campaign the Ask mode code social media security nonprofit fundraising building donor relationships pledges GivingTuesday Company culture upgrade premiums small donations board members donor loyalty annual maintenance plan product news #GivingTuesday raffle solicitors appeal letters PayPal disaster relief foundations correspondence membersip benefits motivation code volunteering Facebook banquet memorial giving giving levels increasing giving amounts development director tech tip targeted mailings alumni Facebook campaign Task List government grants National Change of Address community supported gardens arts

Connect With Us

  800-880-3454 ext 3
  Email Us
  Request More Information
  Monday-Friday
      8:30AM-5:30PM CST

Customer Portal Login Form

User Name:
Password:

If you are not sure about your Customer User Name, please call 800-543-4131 and we will be able to help you.

Or you have lost your password, Request Password