FundRaiser Blog

The FundRaiser Software Blog is an excellent resource for nonprofit organizations looking to learn more about fundraising, donor management, membership management, and much more.

What's THE Best Fundraising Strategy?

Best

Dear Kim,

I only want to use the most successful fundraising strategy. Which is it?

Signed,
~Cut to the Chase

Dear Cut,

Few people want to use unsuccessful strategies, but I am glad your clarified for me that you are not in that group. If by “success,” you mean most money in for the effort you have expended, personal face to face solicitation of large gifts is the best strategy. Special events are good for boosting morale, getting better known and sometimes attracting corporate gifts, but are a slow way to simply raise money, and a successful event will depend on a few people asking other people for large gifts to underwrite the event, donate products, or whatever. The short answer to your question is that no fundraising strategy will do its best for your group by itself. Fundraising has to be conceptualized as part of your program activities and has to be built into the rest of the work you do. Fundraising takes a lot more time when it is conceived as a completely separate function from program. Then several fundraising strategies have to be used together for maximum effectiveness.

~Kim

Orignially published in the Grassroots FundRaising Journal. FundRaiser users can subscribe at a special rate of $30/year by entering is "$30" in the coupon code field on the second page of the subscription process.

To learn more about how FundRaiser can help you see which fundraising strategies are working the best for your organization 

take a look at Spark, our program for small and new organizations

Meeting with donors for a Big Ask
Increasing the Courage to Asked Lapsed Donors to G...

Related Posts

Wait a minute, while we are rendering the calendar
board members pictures mode code ticket sales tax summary letters pledges Company culture online donations add ons vacation user interface segmenting donors accounting software data entry online donations New Year merge notes arts custom page Thank You user spotlights operating systems transparency PayPal communications salutation building donor relationships FundRaiser Basic budget membership programs Codes backing up data holiday foundations office motivation code event management Congratulations correspondence gift acceptance policy donor targeting follow up social media Facebook campaign donor advised funds giving history brick campaign password protection flash sales End of Year Letters Constant Contact solicitors security thank you letters Cloud donor contact information Excel overview motivation in honor of donations annual maintenance plan Groupings happiness FundRaiser Hosted Alternative Addresses role of nonprofits new nonprofit donor attrition rate passwords new donors GivingTuesday the Ask case study FundRaiser Spark moves management disaster relief general National Change of Address campaign prospects Network for Good customer portal email community supported gardens raffle Crowdfunding Campaign importing csv tech tip recurring gifts donor retention rate donation history grassroots campaign GoFundMe project Reminders new version advanced tab donor engagement repeat donors personalizing letters charity golf tournaments look and feel Thanksgiving understanding giving trends auction gift entry Reporting to IRS tribute gifts training planning letter templates major donors phoning donors product news technical support letter animal rescue mission driven customer service donor relations large donations monthly giving support capital campaign features donor loyalty relationship tracking fundraising letters #GivingTuesday donor prospects donor preferences mailing Tickles In-Kind gifts Volunteer module Donor Portal banquet premiums spare fields alumni fundraising upgrade development director planned giving entering auction gifts texting donors ROI training tip appeal donor profile new leadership corporate sponsors word processor direct mail SYBUNTS nonprofit fundraising donor attrition membership benefits correspondance announcements on site training lapsed donor legacy giving volunteers data analysis adding personal notes to letters membersip benefits Facebook how to handle auction gifts upgrading donors increasing giving amounts major gift prospects data conversion holiday letters Resiliency operational costs gift notes field appeal letters donor slip donor retention community broadcasting LYBUNTS holiday giving volunteering small donations targeted mailings donor source updates Personalizing memorial giving spreadsheets grants Importing Data ticketsales government grants welcome packet Task List community arts nonprofits annual campaign endowment campaign NCOA processing donor giving levels merge fields change of address updating donor recognition reports campaign management anonymous donors publicity materials how-to videos new features Snow Birds

Connect With Us

  800-880-3454 ext 3
  Email Us
  Request More Information
  Monday-Friday
      8:30AM-5:30PM CST

Customer Portal Login Form

   

The customer portal is unavailable. If you need support please reach out to support@fundraisersoftware.com Thank you.

 

  User Name:
  Password:

If you are not sure about your Customer User Name, please call 800-543-4131 and we will be able to help you.

Or you have lost your password, Request Password