FundRaiser Blog

The FundRaiser Software Blog is an excellent resource for nonprofit organizations looking to learn more about fundraising, donor management, membership management, and much more.

Creating Value with Non-Ask Events


Most of the time organizations offer donors reciprocated value. They send thank you notes in response to donations, preprinted labels in the hopes of receiving a donation, tickets when purchased, or other tangible things received either in response to or in anticipation of a donation. This isn’t bad, but it’s very reactive. It assumes the organization has a quid pro quo relationship with its donors.

To start thinking proactively, it’s important to work on non-reciprocated value. This is something that you can offer to your donors for free without asking for a donation or any other consideration. When it holds real value for them, it becomes memorable.

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How Often Should You Communicate with Donors?


When your organization receives a gift, you send a thank you letter. Perhaps the donor has requested to be subscribed to your newsletter, which is sent maybe once a quarter. Other than that, do you reach out to your donors? Are you afraid you’re talking to them too much?

It’s a fine balance between too much outreach and not enough. On one hand, you don’t want your donors to forget about you, and it happens in even those with the best of intentions. People’s lives are busy. In the hustle and bustle of juggling jobs and family along with everything else, something as simple as sending a check slips through the cracks.

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New Organization? Creating Your First Thank You Letter


When you’re new to using donor management software, one of the things you will do is create your first thank you letter. Even if you’ve been using the software for a while, you’ll probably create new letters, so a lot of what we’ll cover will apply to long-time users of the software as well. One of the biggest tasks of writing a thank you letter is deciding what to say. You want to strike a balance between conveying your organization’s mission and thanking the donor, while being personable, yet professional.

Within our software we provide a template to get you started. While we call this our “Generic Thank You Letter”, there certainly will be nothing generic about it once you’ve followed our lead. We provide the template, including automatically adding in merge fields for the gifts and the donor’s address. And more importantly, we provide pointers to give you an idea of what to write.

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#GivingTuesday memorial giving Codes donor preferences donor recognition large donations campaign management user interface New Year understanding giving trends reports donor retention rate merge fields add ons Importing Data grassroots campaign thank you letters updates general fundraising corporate sponsors custom page technical support upgrading donors NCOA processing personalizing letters vacation holiday giving support Facebook campaign motivation code National Change of Address board members ticket sales community arts nonprofits building donor relationships Crowdfunding Campaign donor advised funds operating systems Donor Portal Cloud customer portal End of Year Letters moves management FundRaiser Hosted publicity materials how-to videos appeal letters phoning donors donor major gift prospects Reminders charity golf tournaments correspondance password protection Thank You volunteering planning announcements adding personal notes to letters membership benefits Snow Birds donation history texting donors major donors community broadcasting banquet customer service Tickles premiums letter templates fundraising letters community supported gardens spreadsheets donor attrition rate word processor new leadership data entry salutation event management how to handle auction gifts the Ask gift notes field arts increasing giving amounts happiness case study anonymous donors relationship tracking ticketsales GoFundMe project pictures donor contact information donor attrition tribute gifts advanced tab GivingTuesday mode code new features training capital campaign volunteers mission driven donor loyalty annual maintenance plan look and feel welcome packet user spotlights lapsed donor raffle nonprofit fundraising prospects donor slip gift acceptance policy LYBUNTS Resiliency communications security upgrade budget planned giving development director new nonprofit Personalizing ROI change of address updating mailing animal rescue merge notes Thanksgiving legacy giving tech tip tax summary letters alumni office correspondence data analysis disaster relief pledges in honor of donations data conversion Excel Facebook product news entering auction gifts transparency follow up giving levels In-Kind gifts motivation membersip benefits online donations targeted mailings donor targeting new donors giving history importing csv accounting software gift entry PayPal endowment campaign FundRaiser Spark SYBUNTS role of nonprofits annual campaign donor profile brick campaign Task List Reporting to IRS repeat donors overview Company culture flash sales foundations spare fields holiday small donations Constant Contact campaign auction Volunteer module segmenting donors monthly giving recurring gifts online donations grants Groupings social media training tip solicitors appeal Alternative Addresses on site training government grants backing up data direct mail operational costs Congratulations FundRaiser Basic Network for Good new version letter donor source features membership programs holiday letters

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