FundRaiser Blog

The FundRaiser Software Blog is an excellent resource for nonprofit organizations looking to learn more about fundraising, donor management, membership management, and much more.

Short take: Using Category Codes For Better Donor Targeting

TargetShortTake

Most organizations deal with a range of donors and sometimes clients who may be interested in different things from your organization. A nonprofit healthcare clinic, for example, may have physicians and staff (even if they are all volunteers), patients, friends and family of patients, as well as those who simply wish to sponsor free or affordable healthcare.

Each group will respond differently to appeals. For example, patients may wish to “pay back” some of the care that was received. Friends and family may give so that those they care about continue to receive care, and sponsors may want to know how many people their dollars helped.

Continue reading
2766 Hits

How FundRaiser Helps You Track Awareness Day FundRaising

Awarenes_20180523-213140_1

Nearly every day on the calendar, and certainly every month, has an Awareness Day attached to it. For example, did you know that not only is May Zombie Awareness month, but also Fibromyalgia and CF/ME Awareness month? Depending on the work your nonprofit does, awareness days, such as those related to families, children, or certain illnesses, can be excellent fundraising opportunities.

Not only is it important for organizations to use awareness days in their fundraising, but also to be able to track where those donors and gifts come from. FundRaiser Software will allow you to do so.

Continue reading
1173 Hits

5 ways your donor management software can help create a thriving membership organization

Membership5

Key to a thriving membership organization, is giving each member the sense that they are your most important. How can you do that, when members have different reasons for joining and different preferences for how you communicate with them? Your donor database can be your closest ally. With it, you can tune in to what it is that motivates a person to be a member, and record special preferences. That will help you to give each member the sense that you have them specifically in mind when you communicate with them, even as your membership continues to grow.

1. Make each member feel like they are your most important member

In a donor database, each donor/member has a record where you can enter information that is specific to that member. These specifics can be as basic as name and contact information, however to truly personalize your communications you need to go well beyond that. By recording information on what is important to a particular member about your organization, you can tailor your messages to speak to those interests. If you know what brought a member to your organization to begin with, what events each person participates in, and what friends, business associates or relatives of a particular member also belong to your organization, you are well on your way to understanding how to best connect with a particular member. 

Continue reading
1397 Hits

3 FundRaiser Thank You Letter Tips

3 FundRaiser Thank You Letter Tips
 1.  Be personal, share success, and Thank Them

It doesn't take much to include personal touches in a thank you letter template.  You could mention the last gift they gave (date and/or amount), or the first time they gave, or the amount of support they've provided over the years.  Different situations may call for different letter templates, and different groups of donors, but it's all possible in FundRaiser.  And while you are thanking them, let them know what their contribution has done.  What has your organization done since their last gift?  How many people (or animals, or communities, or ??) has the organization helped in that time?  This takes a bit of planning, so that you might have, for instance, a group of donors who have given, but not in the past 2 years, and another group who have given in the past 2 years, but not the past 6 months, and maybe another group who gave for the first time in the past 6 months, etc. You'll want different messages depending on the situation, but it's not that difficult to do, and the results will be a more personal approach to that "ask" for additional donations.

2.  Thank Often

Many non-profits are vying for the same donor dollars, and showing appreciation for past donations is important in ALL interactions with your donors.  If you are sending an invitation to an event, THANK them for their previous gifts.  If you are sending a newsletter, THANK them for their ongoing support.  If you have a special funding need and are sending an appeal, THANK them in advance for their consideration and for sharing your needs with their friends, family, etc., but THANK THEM.

Continue reading
4414 Hits

Revolutionize Your Thinking About Creating Targeted Mailings

Revolutionize Your Thinking About Creating Targeted Mailings

This month is the celebration of independence for the USA, and it seems appropriate to try revolutionizing your thinking about creating targeted mailings using FundRaiser. This is done by creating segments of your database, or Groupings, and, hopefully, turn an otherwise onerous task into one that gives you more freedom and choice. Groupings help you to pull out a sampling of people (or organizations) from your full database in order to treat them as a separate group. Why would you even want to do that? Well, the most common answer is to “target” an audience with a specific message from your organization, whether for an appeal letter, an invitation to an event, or a special “thank you” newsletter at the end of a particularly successful campaign.

By becoming  comfortable with creating Groupings, this will become an enjoyable task. And I’m going to give you some hints to ease you into creating exactly the groups of records you need. There is a trick to it all and it doesn’t even involve the software. Here it is, in a nutshell:

Continue reading
4323 Hits
Wait a minute, while we are rendering the calendar
ticket sales moves management training tip pictures End of Year Letters correspondance communications volunteering office new leadership case study Excel PayPal Reminders online donations large donations phoning donors volunteers #GivingTuesday gift entry importing csv giving history donor source follow up raffle disaster relief government grants new features New Year campaign support merge notes Importing Data Donor Portal new nonprofit annual maintenance plan community broadcasting welcome packet donor operational costs monthly giving user interface understanding giving trends Personalizing data analysis mailing Thanksgiving Alternative Addresses corporate sponsors legacy giving upgrade Constant Contact annual campaign donor advised funds on site training donor targeting donor retention nonprofit fundraising holiday letters donor slip donor loyalty budget the Ask pledges premiums add ons Groupings solicitors targeted mailings spreadsheets Congratulations donor prospects social media fundraising happiness Resiliency donor profile donor attrition rate fundraising letters new version Reporting to IRS Volunteer module SYBUNTS customer portal new donors FundRaiser Spark charity golf tournaments NCOA processing arts campaign management holiday segmenting donors community arts nonprofits planned giving how to handle auction gifts Facebook training donation history Thank You customer service recurring gifts FundRaiser Hosted look and feel prospects password protection donor preferences GivingTuesday mission driven role of nonprofits community supported gardens capital campaign motivation code membersip benefits Snow Birds user spotlights publicity materials upgrading donors GoFundMe project correspondence features flash sales word processor FundRaiser Basic LYBUNTS general endowment campaign tech tip Cloud National Change of Address operating systems repeat donors animal rescue Codes spare fields gift acceptance policy donor engagement tax summary letters product news foundations increasing giving amounts letter templates custom page security how-to videos giving levels memorial giving donor contact information anonymous donors accounting software development director membership benefits Task List building donor relationships event management updates salutation small donations backing up data data entry change of address updating brick campaign advanced tab data conversion ROI major donors online donations board members Company culture entering auction gifts thank you letters letter mode code auction appeal letters texting donors vacation grassroots campaign relationship tracking merge fields appeal donor retention rate In-Kind gifts Facebook campaign passwords in honor of donations ticketsales overview email personalizing letters technical support holiday giving donor recognition direct mail gift notes field transparency reports motivation announcements grants adding personal notes to letters donor attrition alumni major gift prospects banquet donor relations Crowdfunding Campaign planning Network for Good Tickles lapsed donor membership programs tribute gifts

Connect With Us

  800-880-3454 ext 3
  Email Us
  Request More Information
  Monday-Friday
      8:30AM-5:30PM CST

Customer Portal Login Form

User Name:
Password:

If you are not sure about your Customer User Name, please call 800-543-4131 and we will be able to help you.

Or you have lost your password, Request Password