FundRaiser Blog

The FundRaiser Software Blog is an excellent resource for nonprofit organizations looking to learn more about fundraising, donor management, membership management, and much more.

Reconnect With Donors During This Difficult Time

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With the uncertainties in the world right now, you may be wondering how best to, or even if you should, reconnect with your donors. It’s understandable. Everyone has so much on their minds right now. And yet, there’s a good chance that people need the work that you’re doing. It’s important that you continue to let them know that you’re there, honoring your mission, even with everything that’s happening.

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Increasing the Courage to Asked Lapsed Donors to Give

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Sometimes all you need to make a change is to see things from a new perspective. Earlier this month, that happened for me, and it resulted in success for a fundraising campaign I was organizing.

As the campaign approached an important deadline, we were still short on our break even point. It was then that something lucky happened. A new donor mentioned how eager she was to be included in the line up of published sponsors-- she had been impressed when she'd read over the list of names from last year. Her enthusiasm for our sponsors was such a welcome breath of fresh air. It moved me out of the 'hard work to raise money' frame of mind, into a space of deep appreciation for the people who recognize and support the value of our work. 

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Short Take: Variations on LYBUNT/SYBUNT

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As we move into the second half of the year, it’s a good time to start thinking about donors who have given last year, or even some year, but not yet this year. Built into the FundRaiser reports are options for LYBUNT (Last Year But Not This Year) and SYBUNT (Some Year But Not This Year). These are both great tools to determine donors who have given during your last calendar (or reporting year if it’s different) year, but not this one, and begin to extend your outreach to those individuals.

However, did you know that in our groupings options, we offer even more variations on the traditional LYBUNT/SYBUNT criteria?

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Inviting LYBUNTS to Renew Support

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Dear Kim:

What is a Lie-Bunt?  I have some pro bono consulting from this high powered direct mail and social media person and she told me we have a lot of lie-bunts we should be asking.  I already feel stupid around her and don’t want to ask her what she means.  Do you have any idea? 

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Using FundRaiser to Increase Mission Impact

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I’ve worked at FundRaiser for many years now, and for all of that time I’ve been deeply inspired by the work our customers do. Committed to a wide range of missions, the nonprofits using FundRaiser actively make a difference in our world. 

Given that sense of admiration, of course I decided to try my own hand at the fundraising part of nonprofit work. What I’ve learned is that each time I use FundRaiser to help raise funds for an organization I care about, I succeed. I also learn something new about the whole process of fundraising, and I get better for next time. That all adds up to more funds to help achieve what I’d like to see happen in the world. An example, in the first year of using FundRaiser, I learned the value of some very basic donor management practices:

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A Kind & Common Sense Approach to Donor Relations

A Kind & Common Sense Approach to Donor Relations

 

Dear Kim,

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Moving Members Up The Giving Ladder

Moving Members Up The Giving Ladder

Moving donors up the giving ladder is one of the prime reasons to keep a donor database. Here are some tips for how to prepare to ask your members to move up the giving ladder.

Creating a Reality-Based Gift Chart

Compile an A to Z listing of all current donors and lapsed donors—no more than three years (excluding those whose reason for lapsing is known).

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How A Little Bit of Donor Outreach Created Campaign Success

How A Little Bit of Donor Outreach Created Campaign Success

In June, I tried my hand at my first fundraising campaign. I started with a basic mailing to loyal donors. You can read about my beginning efforts in my blog post here.   

After I sent the letters out, I didn’t have to wait long before our first donations came in. Loyal donors replied rapidly, and it was great fun to open the envelopes and see their notes and checks. 

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LYBUNT? SYBUNT? OMG LOL


What's in an Acronym?

In Kim Klein's blog article this month, she explains what the term LYBUNT means, which is a good thing, but there is another that is used in FundRaiser we need to know, too:  SYBUNT.  SYBUNT is similar to LYBUNT, but reaches further into a lapsed donor's past.  A SYBUNT has given "Some Year But Not This".  You can find both of these terms scattered throughout FundRaiser:  in the "WHO" section of reports and mass mailings (in the "MasterFile" dropdown), the "Common Patterns" section of creating a Grouping, and elsewhere.  They are just easier ways to describe certain donor situations.

Precisely, Generally Speaking

Once you know the definitions, you may run into another situation due to the business world view that there are two distinct types of years:  calendar and fiscal (which FundRaiser calls "Reporting" year).  FundRaiser's Reporting year is, by default, set to the calendar year, but can be changed to coincide with the fiscal year your organization uses for accounting purposes.  It's changed in the Options, General, Printing menu, and requires that you set the beginning month of the yearly period you want to consider for your Reporting year.  Be aware that, if you make a change here, you will need to run the Rebuild Statistics Page Data utility (in the Utilities menu) in order to make certain all the yearly totals reflect your reporting year, and that people are able to be put properly in their LYBUNT and SYBUNT places.

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Inviting LYBUNTS to Renew Their Support

Photo of cats

Dear Kim:

What is a Lie-Bunt?  I have some pro bono consulting from this high powered direct mail and social media person and she told me we have a lot of lie-bunts we should be asking.  I already feel stupid around her and don’t want to ask her what she means.  Do you have any idea? 

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Wait a minute, while we are rendering the calendar
online donations vacation donation history alumni Groupings building donor relationships word processor donor relations campaign management board members donor engagement appeal correspondance salutation New Year adding personal notes to letters raffle Codes holiday letters Constant Contact monthly giving Thanksgiving email prospects Personalizing training tip lapsed donor new version donor NCOA processing small donations endowment campaign new features ticket sales add ons recurring gifts new nonprofit In-Kind gifts donor contact information relationship tracking premiums membersip benefits tax summary letters office disaster relief look and feel GivingTuesday community arts nonprofits donor attrition development director grassroots campaign auction National Change of Address Snow Birds nonprofit fundraising training grants accounting software anonymous donors in honor of donations gift acceptance policy fundraising new leadership memorial giving large donations user interface FundRaiser Spark mode code personalizing letters giving history understanding giving trends donor profile Tickles technical support letter mailing donor loyalty annual campaign spreadsheets donor preferences membership programs motivation #GivingTuesday donor recognition Reporting to IRS follow up publicity materials community supported gardens legacy giving backing up data product news tech tip features targeted mailings flash sales government grants customer portal pledges how to handle auction gifts brick campaign Facebook campaign Facebook appeal letters donor attrition rate donor prospects End of Year Letters increasing giving amounts reports budget GoFundMe project Crowdfunding Campaign volunteers online donations happiness phoning donors volunteering Cloud planning password protection gift notes field new donors Excel on site training giving levels updates solicitors planned giving case study upgrading donors how-to videos foundations animal rescue tribute gifts change of address updating annual maintenance plan thank you letters support data conversion SYBUNTS donor source Resiliency letter templates operating systems capital campaign corporate sponsors major gift prospects repeat donors general Company culture spare fields donor targeting entering auction gifts communications the Ask importing csv FundRaiser Basic Volunteer module arts motivation code announcements banquet welcome packet community broadcasting ROI Network for Good transparency donor retention rate security customer service membership benefits Reminders Alternative Addresses overview Donor Portal correspondence advanced tab user spotlights passwords donor advised funds Thank You holiday operational costs charity golf tournaments Task List Congratulations segmenting donors texting donors social media pictures PayPal Importing Data donor retention moves management data entry donor slip data analysis direct mail fundraising letters event management ticketsales FundRaiser Hosted role of nonprofits upgrade mission driven major donors gift entry LYBUNTS holiday giving custom page merge notes merge fields campaign

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