FundRaiser Blog

The FundRaiser Software Blog is an excellent resource for nonprofit organizations looking to learn more about fundraising, donor management, membership management, and much more.

Increasing the Courage to Asked Lapsed Donors to Give

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Sometimes all you need to make a change is to see things from a new perspective. Earlier this month, that happened for me, and it resulted in success for a fundraising campaign I was organizing.

As the campaign approached an important deadline, we were still short on our break even point. It was then that something lucky happened. A new donor mentioned how eager she was to be included in the line up of published sponsors-- she had been impressed when she'd read over the list of names from last year. Her enthusiasm for our sponsors was such a welcome breath of fresh air. It moved me out of the 'hard work to raise money' frame of mind, into a space of deep appreciation for the people who recognize and support the value of our work. 

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Short Take: Variations on LYBUNT/SYBUNT

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As we move into the second half of the year, it’s a good time to start thinking about donors who have given last year, or even some year, but not yet this year. Built into the FundRaiser reports are options for LYBUNT (Last Year But Not This Year) and SYBUNT (Some Year But Not This Year). These are both great tools to determine donors who have given during your last calendar (or reporting year if it’s different) year, but not this one, and begin to extend your outreach to those individuals.

However, did you know that in our groupings options, we offer even more variations on the traditional LYBUNT/SYBUNT criteria?

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Inviting LYBUNTS to Renew Support

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Dear Kim:

What is a Lie-Bunt?  I have some pro bono consulting from this high powered direct mail and social media person and she told me we have a lot of lie-bunts we should be asking.  I already feel stupid around her and don’t want to ask her what she means.  Do you have any idea? 

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Using FundRaiser to Increase Mission Impact

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I’ve worked at FundRaiser for many years now, and for all of that time I’ve been deeply inspired by the work our customers do. Committed to a wide range of missions, the nonprofits using FundRaiser actively make a difference in our world. 

Given that sense of admiration, of course I decided to try my own hand at the fundraising part of nonprofit work. What I’ve learned is that each time I use FundRaiser to help raise funds for an organization I care about, I succeed. I also learn something new about the whole process of fundraising, and I get better for next time. That all adds up to more funds to help achieve what I’d like to see happen in the world. An example, in the first year of using FundRaiser, I learned the value of some very basic donor management practices:

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A Kind & Common Sense Approach to Donor Relations

A Kind & Common Sense Approach to Donor Relations

 

Dear Kim,

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Moving Members Up The Giving Ladder

Moving Members Up The Giving Ladder

Moving donors up the giving ladder is one of the prime reasons to keep a donor database. Here are some tips for how to prepare to ask your members to move up the giving ladder.

Creating a Reality-Based Gift Chart

Compile an A to Z listing of all current donors and lapsed donors—no more than three years (excluding those whose reason for lapsing is known).

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How A Little Bit of Donor Outreach Created Campaign Success

How A Little Bit of Donor Outreach Created Campaign Success

In June, I tried my hand at my first fundraising campaign. I started with a basic mailing to loyal donors. You can read about my beginning efforts in my blog post here.   

After I sent the letters out, I didn’t have to wait long before our first donations came in. Loyal donors replied rapidly, and it was great fun to open the envelopes and see their notes and checks. 

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LYBUNT? SYBUNT? OMG LOL


What's in an Acronym?

In Kim Klein's blog article this month, she explains what the term LYBUNT means, which is a good thing, but there is another that is used in FundRaiser we need to know, too:  SYBUNT.  SYBUNT is similar to LYBUNT, but reaches further into a lapsed donor's past.  A SYBUNT has given "Some Year But Not This".  You can find both of these terms scattered throughout FundRaiser:  in the "WHO" section of reports and mass mailings (in the "MasterFile" dropdown), the "Common Patterns" section of creating a Grouping, and elsewhere.  They are just easier ways to describe certain donor situations.

Precisely, Generally Speaking

Once you know the definitions, you may run into another situation due to the business world view that there are two distinct types of years:  calendar and fiscal (which FundRaiser calls "Reporting" year).  FundRaiser's Reporting year is, by default, set to the calendar year, but can be changed to coincide with the fiscal year your organization uses for accounting purposes.  It's changed in the Options, General, Printing menu, and requires that you set the beginning month of the yearly period you want to consider for your Reporting year.  Be aware that, if you make a change here, you will need to run the Rebuild Statistics Page Data utility (in the Utilities menu) in order to make certain all the yearly totals reflect your reporting year, and that people are able to be put properly in their LYBUNT and SYBUNT places.

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Inviting LYBUNTS to Renew Their Support

Photo of cats

Dear Kim:

What is a Lie-Bunt?  I have some pro bono consulting from this high powered direct mail and social media person and she told me we have a lot of lie-bunts we should be asking.  I already feel stupid around her and don’t want to ask her what she means.  Do you have any idea? 

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Wait a minute, while we are rendering the calendar
prospects add ons GivingTuesday Reminders building donor relationships grassroots campaign flash sales Crowdfunding Campaign planned giving major donors premiums campaign adding personal notes to letters small donations customer service case study data conversion Constant Contact #GivingTuesday donor loyalty new version spare fields foundations repeat donors donor retention rate training holiday annual maintenance plan communications raffle Excel password protection motivation mode code membership benefits Task List in honor of donations Personalizing ticket sales entering auction gifts advanced tab gift acceptance policy campaign management updates Network for Good donor source monthly giving change of address updating features End of Year Letters SYBUNTS Resiliency correspondance donor recognition FundRaiser Hosted donor profile pledges membership programs Groupings product news lapsed donor backing up data vacation Importing Data solicitors segmenting donors security Reporting to IRS fundraising letters donor contact information correspondence annual campaign reports tribute gifts GoFundMe project spreadsheets Cloud look and feel planning arts announcements PayPal large donations fundraising new features relationship tracking phoning donors operating systems auction user spotlights Codes holiday letters pictures brick campaign development director alumni community supported gardens disaster relief giving levels anonymous donors how to handle auction gifts understanding giving trends data entry Volunteer module follow up gift entry Alternative Addresses custom page new donors appeal letters appeal event management technical support letter templates mailing LYBUNTS office welcome packet recurring gifts happiness donation history ticketsales membersip benefits the Ask customer portal upgrade memorial giving corporate sponsors online donations Company culture grants donor targeting moves management donor advised funds mission driven National Change of Address tax summary letters capital campaign giving history endowment campaign training tip animal rescue merge fields volunteers role of nonprofits on site training increasing giving amounts transparency New Year volunteering general donor preferences online donations Snow Birds community broadcasting personalizing letters budget legacy giving thank you letters social media FundRaiser Spark Thanksgiving donor attrition rate Donor Portal major gift prospects nonprofit fundraising salutation government grants Facebook FundRaiser Basic tech tip Congratulations new nonprofit donor slip texting donors how-to videos letter Thank You new leadership direct mail upgrading donors user interface donor holiday giving In-Kind gifts banquet importing csv publicity materials gift notes field overview data analysis support motivation code Facebook campaign board members NCOA processing charity golf tournaments donor attrition accounting software targeted mailings community arts nonprofits word processor operational costs ROI Tickles merge notes

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