FundRaiser Blog

The FundRaiser Software Blog is an excellent resource for nonprofit organizations looking to learn more about fundraising, donor management, membership management, and much more.

Inviting LYBUNTS to Renew Support

LYBUNT_Ki_20180614-202152_1

Dear Kim:

What is a Lie-Bunt?  I have some pro bono consulting from this high powered direct mail and social media person and she told me we have a lot of lie-bunts we should be asking.  I already feel stupid around her and don’t want to ask her what she means.  Do you have any idea? 

~Need Jargon Lessons

Dear Jargon:

Your pro bono consultant needs to stop showing off and starting speaking in plain language.  I hope she is being helpful to you because eroding your self-confidence seems a high price to pay for a little free advice.

A “lie-bunt” is the pronunciation of these letters:  LYBUNT and stands for Last Year But Unfortunately Not This.  LYBUNTs are donors who gave you money in the past but not in the past year.  She is right that the most recent of these—the ones who gave money in 2010 or 2011 but not 2012 are good prospects.  The person mostly likely to give you money is someone who has given money and that is why we re-invite lapsed donors to consider renewing their support.  It will be a worthwhile effort. 

Good luck. 

~Kim Klein

Orignially published in the Grassroots FundRaising Journal. FundRaiser users can subscribe at a special rate of $30/year by entering is "$30" in the coupon code field on the second page of the subscription process.

To learn more about how FundRaiser can help you reconnect with donors who have given you money in the past but not this year :

Take an online guided tour of FundRaiser and learn about the features in FundRaiser that interest you the most.

Get Some Simple Answers to your FundRaiser Technic...
Using FundRaiser to Increase Mission Impact

Related Posts

Wait a minute, while we are rendering the calendar
general add ons change of address updating volunteering nonprofit fundraising spare fields training tip donor targeting adding personal notes to letters grants National Change of Address vacation new features product news word processor corporate sponsors gift entry how to handle auction gifts Facebook anonymous donors alumni disaster relief importing csv upgrade donor loyalty annual maintenance plan donor attrition rate social media online donations look and feel Snow Birds donation history data analysis donor recognition merge notes correspondence relationship tracking password protection Thank You data conversion premiums Excel membership programs ticketsales follow up how-to videos Facebook campaign customer service publicity materials online donations communications building donor relationships membership benefits NCOA processing new leadership announcements role of nonprofits Constant Contact Reporting to IRS advanced tab New Year entering auction gifts tribute gifts flash sales major donors technical support community broadcasting small donations Resiliency in honor of donations FundRaiser Spark Groupings charity golf tournaments upgrading donors moves management donor profile Congratulations spreadsheets recurring gifts segmenting donors membersip benefits giving history pledges pictures capital campaign personalizing letters community supported gardens donor attrition GoFundMe project user interface memorial giving foundations donor preferences auction animal rescue community arts nonprofits tax summary letters overview Thanksgiving reports security In-Kind gifts mission driven welcome packet donor contact information Codes motivation code lapsed donor government grants correspondance event management appeal letters training LYBUNTS ticket sales major gift prospects merge fields GivingTuesday grassroots campaign new version donor source raffle mode code End of Year Letters Network for Good donor retention rate development director Reminders Volunteer module fundraising letters targeted mailings endowment campaign custom page giving levels annual campaign office banquet understanding giving trends case study phoning donors letter templates tech tip solicitors PayPal happiness support budget donor slip monthly giving operational costs motivation Crowdfunding Campaign features operating systems customer portal updates brick campaign backing up data user spotlights fundraising arts gift notes field donor increasing giving amounts Personalizing board members campaign management Donor Portal accounting software thank you letters #GivingTuesday ROI on site training Company culture Task List Alternative Addresses the Ask Tickles data entry volunteers SYBUNTS

Connect With Us

  800-880-3454 ext 3
  Email Us
  Request More Information
  Monday-Friday
      8:30AM-5:30PM CST

Customer Portal Login Form

User Name:
Password:

If you are not sure about your Customer User Name, please call 800-543-4131 and we will be able to help you.

Or you have lost your password, Request Password