FundRaiser Blog

The FundRaiser Software Blog is an excellent resource for nonprofit organizations looking to learn more about fundraising, donor management, membership management, and much more.

Increasing the Courage to Asked Lapsed Donors to Give


Sometimes all you need to make a change is to see things from a new perspective. Earlier this month, that happened for me, and it resulted in success for a fundraising campaign I was organizing.

As the campaign approached an important deadline, we were still short on our break even point. It was then that something lucky happened. A new donor mentioned how eager she was to be included in the line up of published sponsors-- she had been impressed when she'd read over the list of names from last year. Her enthusiasm for our sponsors was such a welcome breath of fresh air. It moved me out of the 'hard work to raise money' frame of mind, into a space of deep appreciation for the people who recognize and support the value of our work. 

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