3 Non-Version-Specific tips that everyone can use
With Memorial Day just around the corner, it's good to know that there are ways to record memorial gifts even if your version of FundRaiser is not equipped with the Tributes Module. The Tributes Module is a great tool not only for keeping track of memorial gifts, but also for sending the right correspondence to the next of kin of the person being memorialized. It can also handle creating lists of memorial gifts during a particular time period, which can then be used in newsletters, etc. But not everyone has FundRaiser Professional (Tribute Module standard), or Select with the optional Tribute Module. So what can a Spark, or Select, user do without that module? Or, for that matter, what could you do in Professional without using that module? These three tips will give you an alternate route to keeping closer track of memorials.1. Use the Gift Motivation Code
The Motivation code answers the question "Why did this donor give us this gift?". If it is in memory of someone, whether a relative, friend, veteran, or "all who have served", this code can make it easy to pull out tribute gifts into reports, and easy to pull out groups of people who have given these types of gifts. If you've already been doing this, then you can target those who have given these types of gifts in the past for a special mailing to encourage them to give in this way once again. You can have different motivation codes for different types of tributes, if you like, too. You might have "Family Memorial", or "General Memorial", or "In Honor", or "In Celebration", etc. It really just depends on how much separation you need in dealing with the different types of gifts. It's not so easy as the Tribute Module, but it can be done.